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01 / History

Still here. Still queer.

Intentional Promotions was founded in Leeds in the summer of 1987, in direct response to Section 28 of the Local Government Act 1988, which prohibited local authorities from intentionally promoting homosexuality.

Black-and-white photograph of a crowd carrying banners in Leeds in 1988
Leeds, 1988 — a crowd marching with banners.
So we did exactly that.

A collective of volunteers produced material that promoted, encouraged and challenged. Every penny was reinvested or donated to LGBTQ+ charities.

Today, we continue to support the LGBTQ+ community through words and information. Volunteer-led and not-for-profit, our mission remains the same: intentionally promoting LGBT+ fabulousness, and standing up for our love rights everywhere.

No Clause 28

A pasting table, pin badges and a little defiance: how students and supporters helped us take our message across the country.

No Clause 28

Our Original Merchandise

Intentional Promotions produced a range of novel, fun and challenging slogan badges in the eighties and nineties. A selection are here. Originally they were priced modestly at 35p each or 3 for £1. We also produced postcards, T-shirts and notelets.

Though no longer available to purchase, we thought you would like to see our work. Click below to view the badge titles we produced.